Stratégie publicitaire au paiement par clic (PPC)

Goal:
Drive targeted traffic to your website and improve conversion rates through paid ads.

Strategy:

• Choose the Right Platforms:

  • Use Google Ads, Facebook Ads, and Instagram Ads.

• Define Your Target Audience:

  • Specify interests, location, and demographics of your target customers.

• Create Ad Campaigns:

  • Write compelling ad copy and use high-quality images or videos.
  • Test different ad versions (A/B Testing) to see which performs better.

• Analyze & Optimize:

  • Track metrics like cost per click (CPC) and return on investment (ROI).
  • Refine ad campaigns based on performance data.